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[00:00:00] Scott Wyden Kivowitz: Hello and welcome to learn to podcast the show that will teach you everything that you need to know to create, grow and monetize a successful podcast. I'm your host, Scott Wyden Kivowitz. In this first episode, we're going to give you a crash course on podcasting, including what is podcasting and how does it work?

[00:00:44] Scott Wyden Kivowitz: What are the benefits and challenges of podcasting and what you can expect from this Learn to Podcast journey.

[00:00:53] What is podcasting?
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[00:00:53] Scott Wyden Kivowitz: So what is podcasting? Well Podcasting is a digital, audio or video medium [00:01:00] that allows you to create and distribute your own shows to listeners around the world. Podcasts are typically episodic, meaning that they are released on a regular schedule.

[00:01:12] Scott Wyden Kivowitz: Podcasts can be anything you want, from personal stories and hobbies to news and current events. There are podcasts for every interest, and new ones are being created all the time.

[00:01:26] How does podcasting work?
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[00:01:26] Scott Wyden Kivowitz: To create a podcast, you need to record audio or video and then upload it to a podcast hosting platform.

[00:01:33] Scott Wyden Kivowitz: Once your podcast is hosted, you can publish it to directories like Apple Podcasts, Spotify, and so many more.

[00:01:41] Scott Wyden Kivowitz: Listeners can then subscribe to your podcast and receive new episodes automatically on their favorite listening devices.

[00:01:48] Benefits of podcasting
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[00:01:48] Scott Wyden Kivowitz: And there are many benefits to podcasting, including that it's a great way to share your ideas and connect with people who share your interest. Podcasts are relatively [00:02:00] inexpensive and an easy way to produce content.

[00:02:03] Scott Wyden Kivowitz: And podcasts can be monetized through advertising, sponsorships, and affiliate marketing.

[00:02:09] Challenges of podcasting
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[00:02:09] Scott Wyden Kivowitz: There are challenges to podcasting like it can be difficult to get listeners to subscribe to your show. And it takes time and effort to produce high quality content on a regular basis, challenging to measure the success of your show.

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[00:02:25] Overview of the Learn to Podcast journey
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[00:02:25] Scott Wyden Kivowitz: Over the next few episodes, we're going to walk you through the entire process of creating and launching a successful podcast. We'll cover everything from choosing a topic and recording your first episode to promoting your podcast and growing your audience. We'll also share tips from experienced podcasters and provide resources to help you along the way.

[00:02:46] Scott Wyden Kivowitz: So if you're interested in learning how to create a podcast, whether it's for fun or to build or grow a business, stay tuned for the rest of this series. In the meantime, I encourage you to connect with me on LinkedIn. Thank you for listening, [00:03:00] and I look forward to joining you on this journey to podcasting success.

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